Speakia

StartInvestor summary

Private & confidential

A global English speaking platform, explained in seven clear chapters.

The essential investment case first. Evidence and detail are available when you want to go deeper.

Speakia for Schools
Recognised byTIME2026 World’s Top 500 EdTech Companies
NZ$1.2mnew capital
NZ$2.4mpre-money valuation
350,000+first-time downloads
6bnpeople across target markets
01

The opportunity

Children learn to speak English by speaking it. Schools cannot give every learner enough time to do that.

Class sizes constrain individual practice and feedback. Digital tools add activity, but are often disconnected from the curriculum and the classroom.

Speaking is the constraintKnowing vocabulary is not the same as confidently using it.
Teachers need leverageMore individual practice without more one-to-one teacher time.
Schools need alignmentPractice must connect to what learners are being taught.
See the deeper opportunity case +

Speakia focuses on young English learners in markets where English is a second or additional language. Its priority territories span ASIA, EMEA and AMER—countries representing approximately six billion people.

The technology shift matters because AI and speech analysis now make individualised speaking practice viable at scale. The defensible opportunity is not access to AI alone; it is the educational infrastructure that makes the technology structured, assignable, age-appropriate and useful inside real schools.

02

The solution

AI-powered speaking practice, built around how schools actually teach.

Learners listen, speak, receive feedback and try again—progressing from vocabulary and sentences into sustained language use.

See children using Speakia
01
Student appAn interactive world of missions, characters and adventures.
02
Teacher dashboardAssign content, manage classes and track activity and progress.
03
Learning systemStructured curriculum, classroom resources and market mapping.
04
Responsible AIBounded, age-appropriate interaction with teacher oversight.
What makes the platform defensible? +

Speakia’s advantage lies in its curriculum architecture, child-focused content, classroom resources, teacher workflows and accumulated learning data. As the platform maps to more curricula and becomes embedded in school practice, its usefulness and replacement cost increase.

The development roadmap extends the curriculum from four to eight levels for ages 4–14, adds AI-character conversations, expands the aligned media library, and develops stronger reporting and speaking assessment. Speakia Life can later extend the journey beyond A2 for older learners and native speakers who want to communicate more confidently.

03

Evidence of traction

Speakia is beyond concept. The platform is live, recognised and entering schools through partners.

350,000+first-time downloads across Google Play and Apple’s App Store since commercial launch.
40,500first-time downloads in the most recent 12 months, despite very limited marketing.
1,600additional licences ordered by Beus Academy for Türkiye in 2026.
150 schoolsforecast by the Vietnam partner for 2027.
TIME 500Named among TIME’s 2026 World’s Top 500 EdTech Companies.
Partner evidence and direct demand +

Beus Academy moved from a regional pilot to further licence purchases and planned expansion across its Turkish school network. In Vietnam, Giáo Dục Số has signed to launch Speakia with public schools and partners, using sponsorship to lower early adoption barriers and build evidence for a broader rollout.

Speakia also generated approximately 15 tutor and school pricing enquiries in six weeks without active promotion; four progressed to active sales conversations. The direct app channel provides country-level acquisition and performance insight while supporting markets without a national partner.

04

The business model

Local market expertise. Central product leverage. Three routes to revenue.

A

Tiered licence purchase

Partners buy licences in advance and resell locally. Larger annual commitments receive lower per-learner pricing.

Operating in Türkiye
B

Revenue-share partnership

The partner funds local market development and pays Speakia an agreed share of revenue at agreed intervals.

Operating in Vietnam
C

Direct to consumer

Parents, tutors and smaller learning organisations buy through the app stores and Speakia website.

Global supporting channel

Partners lead local sales, marketing, school relationships, onboarding and first-line support. Speakia provides the platform, product development, learning system and partner enablement.

How the capital-efficient model works +

The primary growth model is to appoint carefully selected partners across ASIA, EMEA and AMER. Commercial structures reflect local regulation, affordability, expected volume, localisation and implementation requirements.

This approach gives Speakia local reach while keeping the central operation relatively lean. Direct channels remain valuable for consumer insight, tutor membership revenue and territories where no exclusive distributor has been appointed.

05

The scale opportunity

One learning platform. Market-by-market implementation across three global regions.

ASIA≈4.87bn

Current traction in Vietnam, a founder and technical base in China, and priority opportunities including India, Indonesia, Pakistan, Japan and Sri Lanka.

EMEACurrent partner: Türkiye

Priority markets across the Gulf, Central Europe, Southern Europe, Morocco and the United Kingdom.

AMERExpansion pathway

Initial focus on Brazil, Argentina, Mexico and Puerto Rico, supported by major education events.

2027Build regional sales capability · appoint partners · exhibit at BETT Brazil, Asia and USA2028Expand partners across all three regions · deepen direct-to-consumer capability
Explore markets and implementation +

The model is intentionally flexible. Licence purchase works where partners can forecast and fund demand. Revenue share works where regulation, affordability or implementation makes pre-purchase less suitable. Content and processes can be localised without rebuilding the core product.

The detailed investor site includes country-level market commentary and the full 2027–2028 implementation timeline.

06

The team

Education, product, partnerships and technology—connected across three countries.

Madelize Bekker

Madelize Bekker

CEO & Founder

New Zealand
Mel Cullen

Mel Cullen

Director of Product & Learning Innovation

United Kingdom
Darcy Vo

Darcy Vo

Digital Product Director & Regional Sales Director

New Zealand
Jinxin Kane Ma

Jinxin (Kane) Ma

Tech Lead

China

Together, the team brings more than 60 years of experience across English-language education, curriculum, assessment, learning design, digital product development, engineering and international partnerships.

Why this team is equipped to deliver +

Madelize leads strategy, commercialisation, partnerships and investment. Mel leads product direction, learning innovation and AI application. Darcy connects digital product development with implementation and Asian market growth. Kane leads architecture, engineering and AI integration.

Their experience spans Australasia, Asia, Europe, the Middle East, North America and Africa, with direct knowledge of the education systems and partnership environments Speakia intends to serve.

07

The investment

Capital to turn proven foundations into a scalable global education business.

New capitalNZ$1.2m
Pre-money valuationNZ$2.4m
Forecast 2031 revenueNZ$14.8mForecast currently under review

Speakia combines a real educational need, a live product, early market evidence, capital-efficient distribution and a globally experienced team.

AI-powered. Education-led. Built for schools.
Financial context and next steps +

The round is designed to establish Speakia as a standalone company, accelerate product development and support market expansion through partners and selected direct channels. The current forecast shows a front-loaded investment period, operating breakeven in 2028 and increasing operating leverage as revenue scales.

Detailed assumptions, the current financial table, implementation plan, disclaimers and contact information remain available in the full investor site.